Radio Station Shuffle: A Strategic Move or Technical Necessity? American General Media’s recent decision to relocate KERN, a prominent news and talk radio station in Bakersfield, California, from 1180 to 1230 on the AM dial, has sparked my curiosity. This move, while seemingly minor, raises intriguing questions about the radio industry’s strategies and the evolving landscape of broadcasting. A Strategic Shift or Technical Challenge? One can’t help but wonder if this is a calculated strategic move or a response to technical constraints. KERN’s transition from a 10kW directional signal to a 1kW signal is significant. In my opinion, this could (Read more…)
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